OUTBOUND FOR B2B AGENCIES

Build a consistent pipeline of qualified sales conversations.

Build a consistent pipeline of qualified sales conversations.

Volume Wins gives B2B agencies a fully managed outbound system for finding the right prospects, starting relevant conversations, and creating more sales opportunities without relying entirely on referrals or inbound.

THE ACQUISITION CHALLENGE

Referrals and inbound are valuable. But they aren’t always predictable.

Referrals, reputation, and inbound can be powerful sources of agency growth. But they can also be inconsistent and difficult to forecast.


There are plenty of companies that fit your ideal client profile but may never discover your agency through referrals or inbound.


Outbound gives your agency a way to consistently identify those companies and start relevant conversations with them.


This isn’t about sending generic emails. It’s about putting your agency in front of companies that actually fit your offer and creating more opportunities for your sales team.

HOW VOLUME WINS HELPS

A targeted outbound system, built around your agency’s offer.

We handle the research and execution behind a consistent outbound channel, while your team stays focused on sales conversations and closing new business.

01 / DEFINE

Ideal client profile

We define the industries, companies, and decision-makers that are the best fit for your agency’s offer.

01 / DEFINE

Ideal client profile

We define the industries, companies, and decision-makers that are the best fit for your agency’s offer.

02 / IDENTIFY

Company research

We research relevant companies and decision-makers that fit your agency’s agreed targeting criteria.

02 / IDENTIFY

Company research

We research relevant companies and decision-makers that fit your agency’s agreed targeting criteria.

03 / REACH

Targeted outreach

We develop messaging around your offer and positioning, then run targeted outbound campaigns to the right prospects.

03 / REACH

Targeted outreach

We develop messaging around your offer and positioning, then run targeted outbound campaigns to the right prospects.

04 / QUALIFY

Qualified Conversations

We monitor responses, identify relevant conversations, and hand qualified opportunities directly to your team.

04 / QUALIFY

Qualified Conversations

We monitor responses, identify relevant conversations, and hand qualified opportunities directly to your team.

WHY IT WORKS FOR B2B AGENCIES

Built around your offer, not generic outreach.

01 / PRECISE TARGETING

The right companies

We build your target list around the companies your agency actually wants to work with, using criteria such as industry, size, geography, ownership and strategic fit.

01 / PRECISE TARGETING

The right companies

We build your target list around the companies your agency actually wants to work with, using criteria such as industry, size, geography, ownership and strategic fit.

02 / OFFER-LED MESSAGING

A reason to respond

Build outbound messaging around the specific problem your agency solves, the value of your offer, and why the prospect should care.

02 / OFFER-LED MESSAGING

A reason to respond

Build outbound messaging around the specific problem your agency solves, the value of your offer, and why the prospect should care.

03 / CONSISTENT OUTBOUND

A repeatable channel

Create a consistent outbound channel for reaching relevant companies alongside referrals, inbound, networking, and other acquisition channels.

03 / CONSISTENT OUTBOUND

A repeatable channel

Create a consistent outbound channel for reaching relevant companies alongside referrals, inbound, networking, and other acquisition channels.

04 / FULLY MANAGED

Execution handled

We manage the research, messaging, campaigns, deliverability, and reply monitoring so your team can focus on closing new business.

04 / FULLY MANAGED

Execution handled

We manage the research, messaging, campaigns, deliverability, and reply monitoring so your team can focus on closing new business.

WHO WE TARGET

We build your target list around the companies your agency is best positioned to help.

We don’t send generic lists. Every campaign is built around the type of company your agency can genuinely help, using the criteria you define with us.

Industry

Company size

Revenue

Geography

Decision-maker role

Business model

Growth characteristics

Technology / tools

Existing Pain Points

Strategic fit

THE OFFER

A fully managed outbound system for agency growth.

Everything required to research, reach, and manage conversations with companies that fit your agency’s ideal client profile — handled by Volume Wins.

What’s included

• Ideal client profile research
• Company & prospect research
• Verified prospect lists
• Custom outbound messaging
• Campaign setup & management
• Deliverability monitoring
• Reply monitoring & lead qualification
• Performance reporting
• Fully managed execution

OUR GUARANTEE

A clear target for your outbound growth.

We guarantee at least 20 qualified conversations within the first 60 days of your campaign going live.

If we fall short, we’ll continue working at no additional cost for an additional 60-day period.

The 60-day period begins once the campaign is live and the agreed ICP and messaging have been approved.

WHAT COUNTS AS A QUALIFIED CONVERSATION?

A genuine reply from a verified decision-maker at a company that matches the agreed target profile and shows meaningful engagement with your agency’s offer — such as asking a question, requesting more information, acknowledging relevance, or expressing openness to continuing the conversation.

WHAT TO EXPECT

The goal is more qualified conversations — not just more emails.

A strong outbound channel gives your agency a repeatable way to reach companies that fit your ideal client profile. The objective is to create relevant sales conversations with potential clients who have a genuine reason to consider your agency, while your team focuses on turning those conversations into opportunities.

FAQ

How do you decide which companies to contact?

Can you target specific industries or company sizes?

Can you work around our existing targeting criteria?

What happens when a company replies?

Who writes the messaging?

How quickly can we launch?

How do you protect our agency’s reputation?

What if a campaig isn't generating results?

START THE CONVERSATION

Ready to build a more consistent outbound channel for your agency?

A straightforward conversation about your offer, ideal clients, and the right way to build your outbound system.